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Do you Have a MessageMap? One of the most important elements in any marketing strategy is messaging. And yet, this is where many small businesses and entrepreneurs fall short, they don’t create a strategy for what their messaging should be. Most of them believe they know what their product is and so assume [...]
As we continue our month-long focus on "Talking to Your Customer," it becomes increasingly clear how vital a robust messaging strategy is in the realm of marketing. For many of you, understanding the product is not the challenge; the real test is in communicating its value effectively and consistently. Without a structured approach, messaging can [...]
One of the most critical elements in any marketing strategy is messaging. Small businesses and entrepreneurs often understand their products well but fall short in creating a strategic approach for their messaging. This lack of strategy can lead to constant rewriting of messages, creating confusion in the marketplace. It's not just about knowing your [...]
Amy Matthews Integrated Define. Plan. Execute…Marketing Strategy Simplified Learn More Stop Throwing Stuff At The Wall Marketing shouldn’t be a puzzle you piece together upside down. It should be a well-thought-out plan that guides you towards your end goal while always preserving [...]
Are you done with doing it yourself? Do you need to spend time on the things only you can do? Are you ready to take your marketing to the next level? AMI’s Marketing Muscle gives you all the marketing help you need. [...]
Amy Matthews Integrated Define. Plan. Execute…Marketing Strategy Simplified Learn More Stop Throwing Stuff At The Wall Marketing shouldn’t be a puzzle you piece together upside down. It should be a well-thought-out plan that guides you towards your end goal while always preserving [...]
